Why Choose Esports?

Why Choose Esports?

Esports is one of the fastest growing industries in the world.

The overall popularity of e-sports has surged in recent years, and its market value reflects that growth. In 2019, the e-sports global market was valued at approximately $957.5 million, while now in 2022 it is valued a little over $1.08 billion. These numbers report a 10% increase in the overall global market for e-sports over the last couple of years, and the growth came in spite of a slight pandemic driven dip to $947.1 million, so it’s not exactly expected to slow up any time soon.

Another area in e-sports that has surged in recent years would be viewership, on not only the global scale, but also in the US. The worldwide viewership has been growing steadily between 2019 and 2021, where in 2019 there was an estimated 197 million e-sport enthusiasts and 200.8 million occasional e-sport viewers, whereas in 2021 these figures grew to around 234 and 240 million respectively. By 2024, these numbers are projected to further grow to around 285.7 million e-sport enthusiasts with an additional 291.6 million occasional viewers. Even despite 57% of e-sports viewers coming from the Asia-Pacific region, viewing figures have been steadily climbing year by year in the US as well. From 2018 through 2021 the views increased yearly from 25.7 million, to 30.3, 34.8, and lastly to 39.2 million. These figures aren’t set to plateau anytime soon either as they’re projected to reach 46.2 million by 2023, so clearly not only is the market value of e-sports expected to continue its trend, but the total viewership throughout the world and in the US is as well.

Even despite the fact that e-sports is still widely considered to be a niche subculture, it has exploded with its popularity on a worldwide scale, it is continually creating more and expanding in its opportunities, and its global market value is estimated to reach $1.62 billion by 2024.

“As a nascent multi-billion dollar

market, investors would be wise to take

e-sports seriously and consider getting

in on the action while the industry is

still in the early stages of its growth.”

-Tyler Gallagher (Author for Rolling Stones and Forbes)